idHAIR ELEMENTS Volume Shampoo 250ml

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Lift at the root. Body through the lengths.

A volumising, clarifying shampoo that lifts fine and flat hair, removes mineral build-up and helps prevent discolouration.

Why you'll love it

• Two rice-derived actives lift and strengthen
• Removes mineral build-up from hard water
• Helps counteract discolouration
• Marine bioferment balances the scalp
• Vegan formula

Key ingredients

Hydrolysed rice protein · Rice-derived volumising complex · Pseudoalteromonas marine bioferment

How to use

Suitable for daily use. Apply to damp hair, lather and rinse thoroughly. Follow with ELEMENTS Light Conditioner.

At a glance

About ELEMENTS

ELEMENTS is idHAIR's third-generation professional range — rebuilt from the ground up in 2026 around one idea: the scalp is skin, and it deserves the same active ingredients we expect from advanced skincare.

Formulated and made in Denmark by idHAIR — 100% Danish-owned, family-run since 1986 — ELEMENTS is built on the Triple B Concept: Blue Bioactives (marine actives that protect and care for hair and scalp at depth), Balanced Circularity (responsible sourcing, upcycled Nordic ingredients and recycled packaging) and Beauty Essentials (advanced skincare actives brought into haircare). Products are cold-processed — made without heat — to reduce energy use and carbon footprint.

Ingredients (INCI)

Aqua (Water), Sodium C14-16 Olefin Sulfonate, Sodium Chloride, Cocamidopropyl Betaine, Parfum (Fragrance), Pseudoalteromonas Ferment Extract, Hydrolyzed Rice Protein, Sodium Phytate, Polyquaternium-47, Citric Acid, Potassium Sorbate, Sodium Benzoate, Benzyl Alcohol, Sodium Salicylate, Tetramethyl Acetyloctahydronaphthalenes, Phenoxyethanol, Ethylhexylglycerin, Linalool