Unlock access to our professionals only hair products, exclusive pricing & volume discounts.

Plus! Receive access to video call consultations from our idHAIR experts (hairdressers just like you) when you purchase professional products 😊

Are you looking for a new hair colour range to stock? We think we might be the right fit for you. idHair is a Denmark-born hair care brand, bringing clean, quality, affordable professional hair colours and retail hair care to over 30 countries.

We want to change the way suppliers and hairdressers work together.

Our salons can enjoy completely online support & education, purchase conveniently anywhere, anytime and are free to order as much or as little as you want (no minimum order thresholds).

    We welcome everyone!

    No pressure to buy more than you need. We welcome small to medium businesses, the mobile hairdressers amongst you and the sole traders. Overheads matter as a business owner. If you stock idHair you’ll never have to worry about being pressured to overbuy.

    Value for money

    We have bigger hair colour tubes than other hair care brands (100 grams 😱),  as well as a very affordable price. Our hair colour range is pure pigment, so you don’t have to invest in additional products to achieve the colour results you want for your customers.

    Low Ammonia, clean & natural-based hair colours

    It’s important that we create hair colours that use the latest clean technology and ingredients. Not only to keep your client’s hair and scalp healthy but also to protect our planet and our waterways from harsh chemicals where possible.

    Our main colour range has approx. 70% less ammonia than other hair colours. As a Scandinavian company, idHair’s products are a testament to the Danish commitment to people + planet.

    No alcohol, no sorbitol, vegan friendly hair colours.

    Say bye to onsite sales reps!

    We are a digital hair colour and hair care brand. This means you don’t need to wait for an onsite sales rep to make your order. Buy whenever and from wherever you choose. We’re available when you need us and are working on more online content, so you can access idHair knowledge conveniently online.

    Supported by hairdressers

    We have online support available to you by fellow hairdressers. idHair Australia is run by a team of Sydney-siders, who have either owned or still own their own salon. We get you and we respect the hair professional trade immensely 🖤

    We’ve also had some experience with online hair care, through our Salon Warehouse Australia online shop. Our team is available online via email and we’ll be adding some idHair education videos to our website soon. As a Trade customer, you will also have the option to schedule video calls with our idHair Expert when you need that extra insight or professional discourse.

    Register Now